Steve Jobs methodology: decide what NOT to do

What makes Steve’s methodology different from everyone else’s is that he always believed the most important decisions you make are not the things you do – but the things that you decide not to doHe’s a minimalist.

He’s a minimalist and constantly reducing things to their simplest level. It’s not simplistic. It’s simplified. Steve is a systems designer. He simplifies complexity.

John Sculley about Steve Jobs (2010) – Full interview transcript,  (via Intense Minimalism)


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